We strive to create and disseminate knowledge that addresses local and global real-life managerial and social challenges. Our research is pluralistic, in addition to peer-reviewed journal contributions, we respect many forms of thought leadership that influence practice, such as books, case studies and also popular press articles. Nearly 50% of our scholarly contributions are aligned with four themes that collectively contribute to the SPJIMR agenda of ‘advancing wise innovation’, which we define as purposeful innovation done for the right reasons in the right way.

The adjacent Venn diagram illustrates the four themes identified through a analysis of our research publications from April 2019 to March 2024. Learn more about the methodological approach we used to analyse our publications and derive the aligned research themes.

Download

SPJIMR Research Themes

Innovation | New Tech Read more Innovation is the implementation of solutions that are novel and useful. New technologies are often (though not exclusively) the impetus for innovative solutions. Therefore, we include, under this theme, contributions that examine, explain, predict, or provide normative guidance on the use of emerging technologies and the creation of novel and useful solutions (whether tech-based or not).
Governance | Leadership | Policy Read more Creating the right outcomes also requires that innovation be governed and led the ‘right way’. Regulatory policies, governance structures, and leadership attributes matter. Therefore, we include, under this theme, articles that examine, explain, predict, or provide normative guidance on policies, governance structures and leadership attributes that may intentionally guide the innovation process to create the right outcomes.
Sustainable Social Impact Read more Innovation done for the ‘right reasons’ seeks outcomes beyond the traditional profit motive. Wise innovation should also create benefits for society at large and should be sustainable. Therefore, we include under this theme, contributions that examine, explain, predict, or provide normative guidance on the creation of people benefits (such as health, employment, equity, inclusion, etc.) and planetary benefits (such as reductions in emission and pollution, preservation or regeneration of natural resources and biodiversity, etc.).
Ethics | Responsibility | Wisdom Read more To produce the right outcomes, innovation needs to be done the ‘right way’. The right way includes the assumption of responsibility for the outcomes, and the application of ethical and wisdom principles during the process of innovation. Therefore, we include under this theme, contributions that examine, explain, predict, or provide normative guidance on how to apply the principles of responsibility, ethics and wisdom in the process of innovation.
14 July 2026

Breaking the boredom-fatigue cycle: How algorithmic awareness protects against social media exhaustion

Acta Psychologica, Elsevier Aakash Kamble, Karabi Bhattacharya Rao & Ajinkya Navare Know more
9 July 2026

Understanding the impact of sports influencer attributes on follower attitudes and purchase behavior in India

Acta Psychologica, Elsevier Sheryl V.I. De Araujo, Amol S. Dhaigude, Giridhar B. Kamath, Rajesh R. Pai, Smitha Nayak & Vibha Prabhu Know more
8 July 2026

Blood, bonds and pivots: Small family firm resilience amid exogenous shocks – a dynamic capabilities perspective

International Journal of Entrepreneurial Behaviour and Research, Emerald Publishing Tulsi Jayakumar, Alfredo Valentino & Andrea Calabrò Know more
6 July 2026

How AI becomes routine: knowledge-based drivers of diffusion, adoption and sustained use in hearing care

Journal of Knowledge Management, Emerald Publishing Hadeel Alsaleh, Shalini Talwar, Adrienn Dernóczi-Polyák & Rania Alkahtani Know more
6 July 2026

Performance management needs new metrics in the AI era

Harvard Business Review, Harvard Business Publishing Randy Bean, Erik Strauss & Randeep Singh (GMP Batch 17 and ESCP, Berlin) Know more
1 July 2026

AI implementation, SDG achievement, and firm performance: literature synthesis and future research directions

Information Technology and Management, Springer Nature Amit Kumar Chaudhary & Samrat Bagchi Know more
30 June 2026

Inflation targeting, monetary policy rate and public debt servicing in OECD countries

Finance Research Letters (Elsevier) Preeta George & Chinmay Joshi Research Themes:
  • Governance | Leadership | Policy
Know more
25 June 2026

Boardroom battles: inclusion vs tradition? Valli Arunachalam vs the Murugappa Group

Emerald Emerging Markets Case Studies, Emerald Publishing Rajiv G. Agarwal & Sumita Datta Research Themes:
  • Ethics | Responsibility | Wisdom
  • Governance | Leadership | Policy
Know more
23 June 2026

Unlocking knowledge transfer success in international projects: Exploring the role of cognitive capital

Asia Pacific Journal of Management, Springer Nature Amol S. Dhaigude, Deepak Sardana, & Narain Gupta Research Themes:
  • Governance | Leadership | Policy
  • Innovation | New Tech
  • Sustainable Social Impact
Know more
19 June 2026

Steering information disorder nexus: A power theorisation

Information Systems Frontiers, Springer Nature Lakshay Mehla, Akshra Mehla, Ashish Kumar Jha & Snehal Shah Research Themes:
  • Ethics | Responsibility | Wisdom
  • Governance | Leadership | Policy
  • Innovation | New Tech
  • Sustainable Social Impact
Know more
18 June 2026

Designing Digital States through DPI: A Comparative Analysis of India Stack and Estonia’s X-Road

Paper series By American Society for Public Administration; Volume 8, Issue 1 Ashish Desai, Aroon Manoharan & Varun Nagaraj Research Themes:
  • Governance | Leadership | Policy
  • Innovation | New Tech
  • Sustainable Social Impact
Know more
15 June 2026

The social cost of carbon as a tool for climate justice

Sustainability and Climate Change, Sage Journals Kunjana Malik & Sakshi Sharma Research Themes:
  • Sustainable Social Impact
Know more
10 June 2026

Asian Paints under siege: A Birla Opus disruption?

Emerald Emerging Markets Case Studies, Emerald Publishing Tulsi Jayakumar, Kiran Mahasuar, Kshitiz Dhinda & Navya Sawlani Know more
4 June 2026

Decoding the motivation of employees by the power of HR analytics: The case of AutoNova

Emerald Emerging Markets Case Studies, Emerald Publishing Amit Jain & Snehal Shah Research Themes:
  • Governance | Leadership | Policy
Know more
3 June 2026

Rethinking sustainability messaging: When and how comparative demarketing outperforms traditional message framing strategies

Journal of Retailing and Consumer Services, Elsevier Jeevan Lawrence, C. Manu, Nandakumar Mekoth & Kapil Khandeparkar Research Themes:
  • Sustainable Social Impact
Know more
3 June 2026

From stories to structure: Menstrual hygiene management in Indian informal urban settlements

Women's Studies International Forum; Publisher: Elsevier Sangeeta Desai & Ashish Desai Research Themes:
  • Ethics | Responsibility | Wisdom
Know more
1 June 2026

Old roots, new faces: virtual influencers in legacy restaurants

International Journal of Contemporary Hospitality Management. Emerald Publishing Andreas Kallmuenzer & Kiran Mahasuar Research Themes:
  • Innovation | New Tech
Know more
1 June 2026

The maternity penalty: Return to work denied in a high-growth startup

The CASE Journal, Emerald Publishing Vineeta Dwivedi Research Themes:
  • Ethics | Responsibility | Wisdom
Know more
28 May 2026

Attitude mediation in Indian academic librarians' acceptance of generative AI: A UTAUT-based study of technology adoption in Indian academic libraries

Journal of Academic Librarianship, Elsevier Milind Kamat, M.F. Kumbar, & Uchita Bakshani Research Themes:
  • Innovation | New Tech
Know more
27 May 2026

Unit-load dual-command cycles: Comparisons between traditional and non-traditional cross-aisle layouts

IEEE Access, IEEE Subir S. Rao Research Themes:
  • Innovation | New Tech
Know more
25 May 2026

Navigating through turbulence – CMO’s role in times of disruption

European Journal of Marketing, Emerald Publishing Ruppal Walia Sharma, Thomas Puliyel, Ranjan Banerjee, Kavita Mahto, Adrian Terron, & Harish Ramananda Bhat Research Themes:
  • Governance | Leadership | Policy
  • Sustainable Social Impact
Know more
21 May 2026

International regulatory cooperation and services trade: Argentina and Uruguay adequacy decisions on data protection

Economía LACEA Journal, LACEA (Latin American and Caribbean Economic Association) and University of Toronto Press Martina F. Ferracane, Bernard Hoekman, Ben Shepherd, & Anirudh Shingal Research Themes:
  • Governance | Leadership | Policy
Know more
21 May 2026

The tipping point: Testing the impact of unfamiliar currency on international tourists' tip size

Acta Psychologica, Elsevier Kapil Khandeparkar, Amol S. Dhaigude, & Giridhar B. Kamath Know more
15 May 2026

Supply chains in style: A bibliometric analysis of fashion and supply chain management interface

Operations and Supply Chain Management Amol S. Dhaigude Research Themes:
  • Ethics | Responsibility | Wisdom
  • Innovation | New Tech
  • Sustainable Social Impact
Know more
AppLy Now